There’s a new company specializing in providing analytics specific for games – gameanalytics.com. It’s a set of tools that game developers can use to keep track of exactly how people are playing their games and that can then be used to improved the gameplay or marketing of the game. Where do players experience problems? What do they do? How long does it take them? Check out the techcrunch article
Jun 21
The travel industry has had these types of services for a while. Kayak.com and others allow you to track the trends of a fare from place to place and then highlights if the price is likely to trend up or down in the future. Now there’s a similar service for electronics devices (cameras, laptops, tvs) called decide.com. In addition to predicting the future price, the service also highlights when new models will be released. Read the techcrunch article.
May 28
Unlike most web analytics packages like Omniture, Coremetrics, or Google Analytics that focus on tracking pageviews, a new company has taken a different approach. Mixpanel is oriented around tracking of on-page actions. Check out the Mixpanel site or a recent Techcrunch article for more info.
Mar 20
Entrepreneur and writer, Semil Shah, has a new article on big data up on Techcrunch. He highlights some of the current action in the big data space, but encourages everyone to thing beyond that, bigger.
Semil’s also got a question up at Quora about what are the most notable companies in the big data space.
Feb 25
In an effort to combat content farms, Google has made some changes to its algorithm. Check out the details at Techcrunch. And here’s another Techcrunch article talking about search related to Facebook.
Feb 15
There has been lots of consolidation in the database space recently with EMC acquiring Greenplum, IBM acquiring Netezza, and now HP acquires Vertica. Check out the Techcrunch article for the details.
Feb 11
Instead of each site you visit having its own recommendation algorithms, Inveni has come up with a different approach. They allow you to create an Inveni profile and then share it with sites and advertisers as you like. They are starting with movie and tv recommendations
Here is the Techcrunch article and a video.
Jan 19
Techcrunch reports that Adobe has acquired Demdex. Demdex captures and stores website behavioral data. Demdex will be added in with Adobe’s Omniture.
Jan 18
Here’s a Techcrunch article by Mark Suster about driving personal creativity using visualization.
