Posts Tagged ‘predictive analytics’

A good recommendation algorithm

25th March 2009 by No Comments

Greg Linden put together a few thoughts about recommendation algorithms. His ideas continue at a post on the Communications of the ACM Blog.

KXEN announces upcoming training dates

12th March 2009 by No Comments

Predictive analytics software vendor, KXEN, has announced two upcoming training sessions to be held in Chicago.

May 13-14, 2009 Fundamental Training and KXEN Certification
May 15, 2009 Scripting and Advanced Topics

Predictive Analytics for Business and Marketing

5th March 2009 by No Comments

Prediction Impact
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Datamining and Predictive Analytics

5th March 2009 by No Comments

ClickZ put together two great articles about data mining and predictive analytics related to web behavior data.
Part 1: organizing the data, using tools, aggregations, cutting through the noise
Part 2: understanding behavior over multiple sessions

Virgin Mobile picks SPSS to optimize CRM strategy

1st May 2007 by No Comments

By Melissa Campanelli
Virgin Mobile, Britain’s leading virtual network operator, has selected predictive analytics software from SPSS to drive marketing campaign optimization and reduce customer churn.
The software from Chicago-based SPSS enables Virgin Mobile to analyze its customer data and the results of previous direct marketing campaigns to identify appropriate customer segments for new marketing initiatives targeted [...]