IBM announces a new Ipad app for Cognos today called Cognos Mobile. Check out their press release.
Paulund brings us a list of 5 tools for real time web analytics.
The Tableau customer conference is just ending in Las Vegas and here’s a Tableau visualization with the conference’s Twitter posts. Tableau has announced that their newest version, version 7, will feature support for Hadoop and Hive. Here’s the blog post about the demo complete with a video.
Tidemark is a new company in the business intelligence – analytics space just coming out of stealth and announcing a big chunk of funding.
Check out the articles from ZDNet, Techcrunch, and Venture Beat. Marketwatch has an article abotu Tidemark’s partnership with Cloudera.
Cloudera and Microstrategy have announced that they are working on integrating business intelligence and Hadoop. Microstrategy will make it possible for users to generate reports based on data stored in Hadoop without having to write any code. Cloudera is now offering an ODBC driver connecting Hadoop to Microstrategy. Check out the Cloudera press release for more information.
The New York Times Technology blog article features a company founded by a couple ex-Googlers called Climate Corporation. Their company is built on making use of the free data published by the National Weather Service. They started by using the data to sell insurance to companies dependent on the weather like farmers and ski resorts. They’ve expanded their data sources and now focus more on the agriculture market.
Check out the Chart.io blog for an interview with one of the founding members of the LinkedIn data science team, Monica Rogati.
IBM has been making a lot of data related acquisitions recently and today they added another company to their collection, Platform Computing. Platform Computing is a software company that makes tools to manage large computing clusters. They’ve also got some Hadoop/mapreduce related offerings which may be IBM’s interest area.
Omniture and Webtrends are two of the leading web analytics solutions available today. Historically, web analytics platforms provided reports, but that was about the extent of it. With the new versions of Omniture and Webtrends things are a bit different. Here’s a video of the new features in Omniture Sitecatalyst 15, but what you’ll really want to see is the new Webtrends Analytics 10.
Check out the MarketingTech blog for more.
Trooval is a San Francisco Bay Area startup helping its customers identify consumers who are likely to spend money and those that won’t. The methods come out of Las Vegas where the Trooval CEO spent 15 years working at Harrah’s Casino. The predictions are facilitated through the cloud and take advantage of publicly available consumer data and the connection is made via API. If it all works out, users of Trooval’s services should see higher overall customer lifetime values.
Check out the Techcrunch article for more.

