Mar 05
Check out the blog post from Omniture about their new Twitter tracking capabilities. And is a sample of how a developer could implement the solution.
These are the 4 key questions the solution seeks to answer…
- How often is your company mentioned on Twitter?
- Is there ever a spike (positive or negative) in brand-related terms (in a week, day or even hourly)?
- Who are the people most often mentioning your company on social media tools and who are they communicating with the most?
- When are people on social media tools mentioning key product/service features that your Product Managers should know about?
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